Scare Fest

Scare Fest

Scare Fest is FrankFace’s family Halloween event, bringing shopping centres to life through a scary show, interactive witch hunts and a trick-or-treat trail involving participating shops. Together, these activities create a shared adventure that encourages families to explore, join in and enjoy Halloween together.

Bringing the Story to Life

The scary show brings the event’s narrative to life through live performance, with the themed Scare Zone at the heart of the experience. It provides a focal point for families, connecting the entertainment with the trails and activities taking place across the centre.

The Witch Hunt

Families discover six bespoke witch characters: Fizella, Lunaria, Blazora, Mossina, Stormelle and Wiskella. Illustrated activity booklets and character boards guide children through a spooky woodland-themed hunt. Once complete, children return to the Scare Zone to have their booklet stamped and collect their Halloween goody bag.

Trick or Treat with the Shops

The trick-or-treat trail makes participating retailers part of the adventure. A word-search challenge helps families identify the shops to visit before setting off around the centre to collect Halloween treats. Pumpkin stamps record their progress, giving children a challenge to complete while creating opportunities for retailers to welcome families into their stores.

A Connected Halloween Experience

From live entertainment and bespoke characters to trail boards and activity booklets, Scare Fest brings each element together into one playful seasonal experience. It combines family fun with retailer involvement, giving visitors a reason to discover more of the shopping centre.